Transit digital signage has been an invaluable tool at major transportation hubs, such as airports, train stations, and bus stops. In our modern world, where everyone is always on the go, it is important to be able to quickly access updates about potential delays and easily travel view information.
With transit digital signage, transportation authorities have been able to effectively communicate with a large number of travelers all at once and streamline customer service for a smoother, more convenient experience.
However, the potential uses for transit digital signage go well beyond the boundaries of traditional transportation locations and offer a wide-range of uses that benefit both users and the businesses who incorporate signage into their services. Here are just a few markets where transit digital is not just a luxury item, but instead, it is becoming a necessity.
Hotels, especially those that cater to airline travelers, need to go the extra mile to attract customers. There are plenty of hotels located near airports, which means more competition. By utilizing transit digital signage, hotels can provide a more convenient travel experience, which will not only attract new visitors but also cultivate loyal customers.
Digital signs are the perfect way for hotels to display flight and travel information that will allow guests to stay up-to-date and make any necessary arrangements. Arrival and departure information for all the airlines, along with baggage check reminders and shuttle times will help travelers avoid being late or left stuck in the airport to wait out lengthy delays.
A few strategically placed signs in the lobby or other main gathering areas in the hotel will be unobtrusive to other guests while making it easy for travelers to quickly and easily view the information they need. While it may seem like a small addition to make, a digital sign signals to visitors that the hotel is aware of their needs and happy to accommodate. Frequent fliers will appreciate the gesture and reward hotels with their repeat business.
With parking at a premium and more commuters becoming environmentally conscious, employees are moving away from driving and towards mass transportation. Buses and trains provide an affordable way to get around that doesn’t involve having to pay for gas, auto insurance or car maintenance. Business facilities and employers can help by installing digital signage that displays real-time travel information. Employees won’t have to worry about installing another app on their phone, as they can simply check out the display on their way out of the building.
With updated information, employees can choose the best mode of transportation based on the time of day, their location and any delays that have been reported. Signs can even list walk times to the nearest station or bus station. If it is a nice spring day, an employee might opt for a longer stroll to a station further down the street. Ultimately, all the information is meant to make the decision-making process easier and help people identify the ideal route for them.
These signs can even provide information on bike share and carshare alternatives. Individual businesses can customize what information is displayed and when so that they are best serving their employees and their area. For businesses and employees, digital transit signage is a super convenient time-saver that allows everyone with instant access to up-to-date information.
Rideshare apps like Uber and Lyft have revolutionized the way people travel. Even those who own a car will often opt for a ride to avoid having to worry about parking or getting home safely after a few drinks. While the individual apps that are associated with these programs will display ride times and estimated fares, it is a hassle to compare your options. You might be able to get a better rate with Lyft, but you won’t know unless you spend time searching through both apps. Transit digital signage can display all the information users need on one, easy-to-read screen.
These potential uses make transit digital signage the perfect addition to apartment buildings and other residential buildings. As residents exit the building, they can quickly scan through the information, view ETAs and fares for different size cars being offered by different companies. They can then choose the right service to fit their needs and maybe even save a few dollars. It is an incredibly easy and practical way to enhance the user experience and offer residents a convenient tool.
One of the most exceptional features of transit digital signage is that there are practically no limits to how it can be utilized. Almost any location that experiences steady foot traffic from residents, commuters and visitors will benefit from having easy access to real-time travel information.
You can make it easier for them to get from your location to their next destination by providing travel details that are relevant to the audience and the area. For businesses and buildings, this will translate into a better customer service experience that keeps people coming back.