5 Uses of Digital Signage for Internal Communications

Digital Signage is the perfect tool for communication in nearly every setting. Whether it be in church, restaurant or retail, digital signage offers unlimited possibilities. One use case that doesn’t get nearly enough attention is internal communication.
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Digital Signage Market Growth & Advantages

Everywhere you turn today, digital signage is telling you what to eat, what to buy, where to go and even why to do these things. Display screens are as ubiquitous in public spaces as treadmills are in gyms.

In fact, the global digital signage market was valued at $14.63 billion in 2014 and is expected to reach $23.76 billion by 2020. Read the report here.

Advantages of Digital Signage

There are numerous advantages offered by digital signage:

  • Flexibility in Messaging (this includes the ease to update content)
  • Improved customer experience
  • Cost savings on printing and labor
  • It is environmentally friendly
  • Ease of upselling and cross-selling
  • Speed and specificity in internal workflows and operation/distribution

In addition to these unique advantages, the dilution of mass media, shrinking attention spans and decrease in the cost of the infrastructure have made digital signage very popular across a variety of verticals.

We have seen customer traction in specific areas that are driving the adoption of digital signage:

Cross-account Content Management and Delegation (scaled activities)

To guarantee data integrity and communication compliance, corporations are turning to digital signage as a communication solution. The corporations are drawn to platforms that will allow an administrator to control and schedule content centrally and publish that content to targeted sites. They also want solutions that offer different levels of user permissions for collaboration and security.

digital-signage-market-growth-&-advantages-management

Network-wide Emergency Notifications (including cross-country deployments)

A lot of end users are now implementing digital signage as part of their emergency notification system. Digital signage is quickly becoming a preferred channel because of the speed the message reaches the audience. The user can override normal content and project attention-grabbing displays to announce an emergency and provide clear instructions about how the audience should respond.

digital-signage-market-growth-&-advantages-cloud-managementCloud-based System Management

We have seen a growing need for web-based menu management in the foodservice business. Advances in display technologies and the decreasing hardware and software costs have made printed menu boards almost obsolete. Not only do digital menu boards eliminate the cost of printing and maintaining traditional menu boards, they also provide a multisensory experience — people eat with their eyes. Another appeal of digital menu boards is the scheduling capabilities. In fact, you can schedule different menus to be displayed at different times in advance. You can schedule updates remotely from a central location.

Despite the proliferation of digital signage, the industry faces some critical challenges. There is market fragmentation, lack of access to quality content and the bounded vision of utilizing digital signage across projects. There is also a lack of standards for interoperability between signage players. Standardization makes it less superior to other media channels, such as TV and the Internet.

These challenges, however, are not overwhelming. With digital signage being fast-growing, competitive, and highly innovative, we expect to see updates that solve these pains.

10 Free Motivational Digital Signage Templates for your Office

Quotes are all around us. Chances are you have heard that Confucius quote at least once in your life. It goes something like this:

Choose a job you love, and you will never have to work a day in your life.

Whether you believe that or live your life by that code is a topic for a different day, but truth is that work won’t always be fun and at times, everyone could use a bit of extra motivation to finish the day or the week. These digital signage templates can help motivate your workforce. Click on any of the images below to view them full screen and download them.

digital-signage-motivational-quote-by-nelson-mandela

Facts About PTO

A recent study by Oxford Economics found that the average American failed to take five earned days off in 2014. In comparison, French companies are legally required to fund 30 days off annually. The study also showed the effect this can have on job performance. “Employees who left 11-15 days of PTO unused last year are actually less likely (6.5% less likely) to have received a raise or bonus in the past three years than those who used all of their PTO,” the analysis, sponsored by American Express, states.

Digital Signage Template Henry FordSince workers are spending more time at work than ever before, engaging them and motivating them to better perform becomes essential. Displaying these digital signage templates can help engage your employees in a meaningful way.

digital-signage-motivational-quote-by-langston-colemanOne solution that could help that process is the use of digital signage to display workplace quotes. Showing inspirational quotes to bring energy in the workplace will increase employee engagement, retention and performance.

digital-signage-motivational-quote-by-zig-zaglar

Digital Signage Templates

The following quotes are an example of what could be displayed on the display screen. These templates can help with changing content so you aren’t displaying the same thing over and over again.

digital-signage-motivational-quote-by-jose-mourinhoQuotes are a great example of infotainment. They are both informative and can offer some entertainment value.

digital-signage-motivational-quote-by-thomas-edisonDisplaying or sharing quotes on your digital signage display can offer your employees an opportunity to see life from another, wider perspective, and in this sense, they expand the mind and the awareness.

Mark TwainReading quotes can improve how you feel and change your mood for the better. These free templates can help improve the overall atmosphere of your work environment.

digital-signage-motivational-quote-by-robert-frostLife is full of challenges and obstacles. We use different methods to cope with difficulties and overcome hurdles life puts in front of us. Work is no different, the 9-5 routine can take its toll and at times a boost is required to make it to the end of the day. Changing something so small the content you display on your digital signage can greatly impact your employees happiness at work.

robert-frost-1Inspirational quotes not only bring a new element to your digital signage but have the ability to raise employees’ spirit and make work a better environment.

Is Digital Signage worth your time, money, and effort?

There has been a massive exodus from static signage to digital signage.

From multi-billion dollar annual forecasts to double-digit compound annual growth rates (CAGRS), the digital signage industry is buzzing. Digital signage is everywhere, telling you what to eat, where to go, what to buy.  (more…)