Take Digital Menu Boards to New Heights with a QR Code

Transitioning to digital menu boards is no easy task. It’s one that makes sense for all intents and purposes, yet many still have doubts whether it’s best suited for their needs. Going with digital menu boards comes with obvious advantages, it reduces costs, they’re much easier to manage and they look much more attractive and engaging than what was previously installed.
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How to Increase In-store Engagement with Digital Signage [Infographic]

The digital signage industry is booming. It was valued at $3.9 billion in 2009 and is expected to reach $23.76 billion by 2020, at a CAGR of 8.18% between 2015 and 2020.

For retail, which accounts for 25% of the digital signage industry, the technology creates endless opportunities to engage in-store shoppers. Digital menu boards, video wall displays, waiting room signage, and infotainment displays are just a few methods that forward-thinking retailers have adopted to increase in-store engagement with digital signage.
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Interactive Display Market Worth $15 billion by 2020

According to a new MarketsandMarkets research report “Interactive Display Market by Product (Interactive Kiosk, Whiteboard, Table, Video Wall, Monitor), Application (Retail, Education, Healthcare, Entertainment), Panel-Size (17″ – 32″, 32″- 65″, Above 65″), & Geography – Global Forecast to 2020” the total interactive display market is expected to reach $14,964.5 Million by 2020, at a CAGR of 12% between 2015 and 2020.
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[Infographic] Benefits of Digital Menu Boards for Restaurants

Over the past few years, the food service industry has seen an exodus from traditional/static signage to digital signage. Some of the benefits of digital menu boards that are triggering this movement include the ease of updating content, remote management, and the visual appeal of digital displays.
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Call to Action Techniques for Digital Signage

Most customers make their purchasing decisions in the actual store site. These decisions can be influenced by the information available in the physical store (either on their mobile devices, static signage or monitors) or the attractiveness of the product, heightened by vivid photography or stunning video. Their decisions can also be influenced by a call to action statement.
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Do Your Digital Signage Screens Pass the Squint Test?

No one should have to squint to read your digital signage screens. Have you ever walked into a restaurant ready to place an order but couldn’t read the menu options? Do your customers have to squint to read your digital signage screens? If yes, then your screens have not passed the digital signage squint test.
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