Digital Signage for the Holidays: Why Innovation and Interaction are Essential

The National Retail Federation (NRF) is predicting a big holiday shopping season: The organization forecasts a 3.7% increase in November and December sales, which is more than one percent over the average for the past decade. Leading sectors for the enormous shopping season are expected to include jewelry, clothing, building and gardening, electronics, appliances, food and beverage, home furnishings, books and music, and hobbies. (more…)

Social Media | The Big Opportunity Hospitality Signs are Missing

The hospitality industry is making great strides in using digital signage to communicate by displaying information such as weather forecasts, live flight information, and wayfinding instructions, as well as answers to frequently asked questions, like check-in and check-out times.

Where does Digital Signage fit in Omnichannel Retail?

To the uninitiated, digital signage is nothing more than a fancy-looking screen that provides digital versions of corporate posters and advertisements. This mindset is rather shortsighted, and fails to take into account the impact that digital signage can have on the health of your retail business.