Last year over 110 million people watched the Super Bowl and the number is expected to climb even higher for this year’s big event. We have shared some ideas with you on how to leverage your digital signage to build excitement and engage your audience to maximize your exposure. Now let’s look at where your customers will be watching the Super Bowl so you can capitalize on the exposure and build goodwill that will keep your business on people’s minds for a long time to come. (more…)
There is a not-so-new popularity contest brewing between the big screen and small screen. No, we’re not talking Star Wars vs Game of Thrones or Jennifer Lawrence vs Sofia Vergara. This competition is between your digital signage screens and the smartphone your customer’s face is buried in as she enters your place of business. (more…)
As digital signage providers and integrators, we are often sidelined by client decisions that are born out of ill-conceived plans and ignore some basic fundamentals. These are the digital signage projects that fail. (more…)
We have an important message for everyone working in our supersized, overblown, tech-centric world: Bigger is not always better. This sentiment specifically applies to one of the tried-and-true staples of business growth—the company meeting—and everything it represents.
Hospital digital signage has driven significant improvements in staff management, inventory management, and patient care. When all three are optimal, patient satisfaction is high. This is a KPI that hospitals should watch closely considering nearly $1 billion in payments to hospitals over the next year will be based in part on patient satisfaction. (more…)
The new year brings an abundance of people to the gym. Resolutions and cold weather mean plenty of newbies are looking for the ideal gym to sign up for membership.
According to the IHRSA (International Health, Racket, and Sportsclub Association), more than 12% of gym members join in January compared to around 8% in other months. This trend is expected to increase, with the IHRSA reporting that global fitness industry and health club memberships have continued to grow each year. (more…)