Medical practices rarely have the resources to market themselves aggressively.
Most medical practice marketing involves direct communication about upcoming appointments or courtesy calls. Occasionally, medical practices might take out a few ads in a local paper.
Often, when patients arrive in the medical waiting room, what awaits is a selection of bland magazines and television. What is missing is something to create a memorable or positive patient experience.(more…)
When designing content for display on a digital sign, typography is often overlooked. As inconsequential as it may seem, your choice of font says a lot about how you want your audience to perceive your brand, and it can make a huge difference on how legible your content is from certain distances.
Our three-part Digital Signage Font Guide will look at best practices for selecting the font type, the font color and font pairings for your digital signage content. (more…)
For kids, parents, teachers, and administrators across the country, summer is coming to an end and the next school year is just around the corner. Everyone fills up with nervous excitement and gets anxious to start the year off on a good foot. Administrators are looking to build on the successes of last year and set the right tone for the coming months. We can help set the tone with these great back to school digital signage templates.
The right back to school template for your digital signage can be just the right tool for greeting incoming students, communicating with parents and doing your part to make sure that first days and weeks of this school year go off without a hitch.
Here are just a few back to school templates for digital signage that you can incorporate into your school:
Welcome Back to School Messaging
Instead of the tired, old “Welcome Back” sign, why not incorporate pictures from the previous school year? Kids will be delighted to see themselves and their friends on the screen, and it will be a great reminder of the activities they enjoyed last year. Students can even submit pictures over the summer and share what they have been up to over the summer break.
Announce Parent-Teacher Events
Parents can be just as eager and excited as their kids to meet the new teachers and get to know the staff. Make sure that everyone is aware of parent-teacher conference dates, meet and greets and other events through a hassle-free digital signage template.
Use digital signage to introduce new staff with a profile or highlight a veteran teacher and allow everyone to get to know them a little better. You can list the teacher’s area of study and other quotes and advice for succeeding in the coming year. Including a few fun facts and details about their hobbies and interests outside of school is always a good idea as well.
Picture Day Reminder
Since this big day usually occurs within the first couple weeks of school, use digital signage to make sure that kids and parents are prepared and ready to order their packages. A fun template can help provide a gentle reminder and make sure that everyone is choosing their favorite outfit and ready once the big day arrives.
Again, the first week is all about setting the tone. The goal is to help kids transition from the care-free days of summer back to the school setting. A bright, welcoming and engaging lunch menu is just another easy way to connect with kids. You can list specials for the day and announce upcoming menu items, so the kids are sure to look forward to their favorite meals (it’s probably pizza day!).
The beginning of the year is also when a lot of sports teams, clubs, and other extracurricular activities start gearing up and recruiting new members. Make sure that kids get involved early and avoid missing any important registration deadlines with announcement digital signage. Kids are more likely to pay attention to a well-placed digital screen than a flyer or email.
Digital signage provides a versatile display tool that can help administrators streamline communication with kids, parents, and teachers. While these displays are helpful throughout the year, they are especially useful during the first few weeks of school when settling into the rhythm of a new year can feel chaotic.
Strategically placed digital signs can help bring order and make sure that everyone is on the same page. Utilizing back to school templates for digital signage can make it even easier to quickly program displays. As well as provide a professional presentation that is also easy to read and understand.
Today, architects and designers face unique challenges. Your clients want the best use of space while ensuring maximum functionality.
Digital signage makes this possible. In fact, it allows architects and designers to marry beauty and practicality. So, firms that integrate digital signage into their projects are able to offer their clients a design with purpose and an engagement tool that enhances the experience of spaces. (more…)
Holidays are a perfect time to be creative and experiment with your traditional marketing strategies. Fortunately, there’s no shortage of seasons or holidays out there for brands looking to festively engage their markets with seasonal marketing for digital signage.
Here are a few of our favorite summer marketing ideas that work in conjunction with almost any digital signage strategy.(more…)
Even though courthouses fall outside the spectrum of typical use cases for digital signage, they can be supported by digital strategies as much as any other industry. Courthouses are built on communication, efficiency, and professionalism—making them ideal candidates for digital signage integration. And while quantifying the real ROI of digital courtroom signage is a bit different than for customer-facing signage applications, it’s no less effective at supporting the visitor experience.(more…)
We’ll help you figure out your digital signage needs (hardware, software and content), give you a free software demo and provide you with a quote. To get started, complete the form or call us: 866.310.4923
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