Proof of Performance in Digital Signage for Schools | Top 5 Reasons to Invest

The ROI of digital signage for schools can’t be measured quantitatively; there are no marketing budgets to compare against revenue. Instead, the ROI of school-based digital signage is qualitative—meaning that it must be measured by assessing the entire range of benefits that digital signage brings to the school.

This is what we mean by the “real” ROI of digital signage for schools. Do the benefits of its inclusion outweigh its costs? Let’s take a look at what kind of power digital signage for schools has.

Enhanced Learning

Digital signage is fast becoming part of the tech-integrated learning environment.

Think about the technology currently used in schools. Whiteboards. Overhead/digital projectors. Old TVs wheeled out from storage closets. These are obviously less than ideal for a fast-paced educational setting where students have been raised alongside technology.

Research indicates that removing technology, such as smartphones, from the educational setting may actually decrease performance due to the cognitive impact technology has on students. Clearly, there’s room in schools for a bit more tech.

Digital signage in the classroom can replace many of the outdated technologies being used in the current academic environment. A simple signage installation is all that’s needed to bring customizable digital screens into the classroom; this gives teachers far more flexibility in lesson planning and presenting than old-fashioned teaching methods, and creates a learning environment that is more agile and developed than its competitors in the district.

Food Safety and Nutrition Support

The value of digital signage for schools doesn’t end in the classroom. Digital screens can be leveraged in the cafeteria to give students health information they otherwise wouldn’t have easy access to.

Digital menu boards in the cafeteria can provide students with valuable information about how to make healthy choices:

  • Listings of all available options to guarantee students know what’s available to them
  • Nutritional information about each option, calorie counts, and USDA nutrition guidelines can all be included to keep students informed about their choices
  • Food allergen information and warnings for students sensitive to certain items
  • Positive messaging that supports healthy choices, like choosing milk over soda at the register

Plus, each of these communications can be customized with unique templates for each day that guarantee students will never get bored of what they see.

Emergency Preparedness

Digital signage for schools is the ideal way to deliver vital information during emergencies.

While students may ignore the bland information posted on traditional signage, the high engagement potential of digital signage makes it a great way to display important safety information when necessary. The engaging nature of digital screens is essential here, as time is of the essence when problems arise:

  • Fires
  • Tornados
  • Floods
  • Gas leaks
  • Amber Alerts

The advantage comes from the flexibility of digital screens. Digital signage for schools can provide general safety tips during the day, and if a crisis occurs, they can be adjusted to provide real-time messaging about what students should do to protect themselves.

The boards can also be used to showcase maps of the school and emergency escape routes that will keep students safe, even during times of crisis.

Additional Revenue

Empty school buildings don’t have much use during the off-season summer months. That is until they’re equipped with digital signage.

Facilities with advanced digital signage infrastructure are desirable locations for hosting business events, camps, and retreats. Even if the signage itself isn’t used, its presence shows coordinators that administration is invested in the facility and presents a polished image of quality.

This image, in turn, increases the number of businesses, clubs, or local groups that may be interested in renting the empty space. For budget-strapped schools looking for additional sources of revenue, there’s nothing better.

Analytic Reporting

On the administration side of things, digital signage for schools can make it simple for educators to keep track of performance metrics vital to the school’s success. When paired with data presentation software like PowerPoint, digital signage in administrative offices or teachers’ lounges can keep educators up to date on all relevant analytics that indicate how their students are faring:

  • Recent test scores across each class
  • Average SAT scores for college prep
  • Class attendance rates
  • Percentage of students participating in activities and organizations
  • Ongoing efforts to raise funding for projects

And more. Digital signage provides a simple way for the administration to increase the visibility of these important statistics and monitor metrics in real-time.

Event Coordination

Both within the school itself and as part of the school’s outdoor signage, digital signage for schools raises awareness of upcoming events for students and the public alike. The highly engaging digital screens draw more eyes than typical signage, which guarantees that more people will note (and retain!) event information after each viewing.

This type of engagement can be powerful when sharing information about fundraisers and sponsored events that rely on community support.


While administrators in K-12 schools may be stubborn about stretching their limited budgets even further, there’s no arguing that the benefits of digital signage for schools are substantial. Those considering these benefits shouldn’t let the hard-to-measure ROI of school-based digital signage dissuade them from its use.

Across educational options, disaster preparedness, administrative efficiency, and revenue generation, nearly any educational initiative can be supported with quality digital signage solutions.

We create memorable digital experiences. Want a demo?

866.310.4923 or Contact UsContact Us
Jump to top
How about a Demo?
Try the web-based software used by 46,500+ digital signage clients.
Your Information will never be shared with any third party.
No Subscriptions | No Contracts | No Monthly Fees
Featured Case Study
We hate SPAM and promise to keep your email address safe.
A New York labor-management organization upgraded their campuses with digital signage and recorded:
Download the case study to get the specifics of their digital signage network
  1. increased attendance for their training and education programs
  2. improved awareness of their employee benefit plans
Who is Mvix?
How to Market your Medical Practice
By marrying User-generated Content and Digital Signage
Download the free white paper to get access to:
  1. Tips on how to improve the online and in-office patient experience
  2. Top outpatient engagement topics for 2018
  3. Four marketing strategies you can implement right away
#1 Digital Signage Software
Digital Signage for Architects & Designers
Enhance spaces with digital technlogy
Download the whitepaper to:
  1. See how digital signage is being used to
    inspire, motivate and influence behavior

  2. Get tips on how to integrate digital signage into
    your designs for corporate, retail and more

  3. Access a free Project Requirements Worksheet
    to help you get started with digital signage

Courtroom Digital Signage
A Complete Guide to
Download the guide to:
  1. See the anatomy of a digital docket display system

  2. Learn how to measure the ROI of your court signs

  3. Get free content ideas for your court signage network

Read how Virginia's premier amusement park used digital signage to offer guests elevated experiences. Their recorded results include:
  1. repeat business
  2. positive guest reviews
  3. an enhanced brand image
A social services agency installed networked digital signage screens which resulted in:
  • residents being better informed
    about available services
  • increased enrollment in
    assistance services
Download our free Case Study to understand the inner workings of a school signage system.
Don't Take an Educated Guess When it Comes to your School Digital Signage
Case Study
Download the case study to see how the YMCA of the Rockies used digital signage to increase inquiries about events & activities and improve enrollment in offered programs
Digital Signage Strategy
Download our free Case Study to get details of how Virginia's third-most populous county implemented digital signage in 11 locations for their Parks,
Rec and Community Centers.
We hate SPAM and promise to keep your email address safe.
Case Study
Hold On!
Before you go, let us know what you were looking for that you didn't find...
(866) 310-4923
We hate SPAM and promise to keep your email address safe.
Ready for a Demo?
Before you go, let us know what you were looking for that you didn't find and we'll schedule a demo of our software.
(866) 310-4923
We hate SPAM and promise to keep your email address safe.
Looking for Pricing?
Before you go, let us know what you were looking for that you didn't find. We'll send you the info and pricing, right to your inbox
We hate SPAM and promise to keep your email address safe.
Case Study

  • flight information displays (FIDS)
  • 12 meetings room signs
  • digital lobby signs
  • employee communication displays

Download this free case study to see how Crowne Plaza Dulles implemented a digital signage network with:
Yours Free!

  • increase participation in club activities
  • engage parents and club members
  • get more parents to chaperone events

Download this free case study to see how The Boys & Girls Club of Greater Holyoke in Boston implemented digital signage to:
Yours Free!

  • enforce consistent branding in the campus
  • augment email for mass announcements
  • better manage student messaging

Download this free case study to see how Western Michigan University installed digital signage in 13 campus buildings to:
Mvix Video Wall at Grounds For Sculpture
Yours Free!

  • speed up ticket purchasing
  • increase interest in upcoming events
  • enhance the park's artistic elegance

Download this free case study to see how a 42-acre sculpture park in New Jersey used a 4-screen 4K video wall to:
Yours Free!

  • modernize the church
  • increase interest in upcoming events
  • reduce printing costs

Download this free case study to see how First Baptist Church in South Carolina used 11 digital signage screens to:
Yours Free!

  • interest in employee engagement initiates
  • communication across departments
  • attitudes on performance action plans

Download this free case study to see how a Virginia Rehab Hospital used a network of 6 digital signage screens to improve:
Yours Free!

  • reduce wait times in the lobby
  • modernize the nursing home
  • improve wayfinding for visitors

Download this free case study to see how a Massachusetts nursing home used interactive digital signage to:
Join us for a free digital signage demo every Tuesday and Thursday at 1 pm EST
Yours Free!

  • cancel wait times in the lobby
  • modernize the nursing home
  • improve wayfinding for visitors

Download this free case study to see how a Massachusetts nursing home used interactive digital signage to:
Yours Free!

  • increase awareness of monthly promotions
  • showcase new truck inventory
  • improve internal communication

Download this free case study to see how a truck dealership in Michigan used digital signage to: