Digital Signage Software | Why is it Free?

One of the most commonly asked questions by our users is, “Do I have to pay to use your digital signage software?

The answer is no. Our web-based software platform, XhibitSignage, is free to use.

This is usually followed by, “Why do you provide free digital signage software? What is your business model?

It’s because of questions like these that we’d like to discuss some common topics that people ask us about:

  • Why is your software free to use?
  • What are the costs of running a digital signage network?
  • What’s the catch?!?

First and foremost, XhibitSignage is a FREE digital signage software, but NOT an open source software. It is freely available, as in “free beer!” but not free to modify, recreate or redistribute in any way you like. Our free digital signage software is accessible to clients who use our proprietary digital signage devices.

Is it the right business model?

Although the cost of digital signage technologies has been gradually decreasing in the past few years, a digital signage network still represents a fairly large investment for most end users, especially SMBs. For any digital signage project, there are two elements to consider:

  • The capital expenditure (CAPEX), or the initial hardware and software investment in the implementation
  • The recurring operational expenditure (OPEX) for content, subscriptions, management, contracts, etc.

OPEX becomes burdensome in most digital signage projects when users realize the real and ongoing costs of content creation and management. A majority of digital signage software platforms come with recurring fees and subscriptions, thereby making the total OPEX untenable.

Selecting an operating platform without taking these factors into account may have catastrophic consequences on the utilization of the signage network and its overall ROI.

Is free digital signage software any good?

The quality of our free digital signage software is best demonstrated by the thousands of successful signage networks that are currently operational across the world. The web-based CMS has been a recipient of the top awards in our industry, as rated by trade experts and enthusiasts.

The obvious question then is “Why don’t you ‘sell’ the software if it is as good as everyone says?

To explain this paradigm, it is essential to discuss how we make profits.

Mvix is a turnkey digital signage solutions provider i.e., we provide end-to-end solutions for digital signage projects. While our digital signage software is free, the total digital signage solution is not free. Our expertise and skills encompass project planning, implementation, installation, content strategy, design, support, and ongoing managed services. We believe that the digital signage hardware and software is a means to an end, and not the ultimate end goal for our clients.

free digital signage software

While the hardware and software are the core components of any digital signage project, our clients value our ability to provide a turnkey project implementation coupled with meaningful on-screen visual experiences. By providing free digital signage software, we emphasize the value and impact of on-screen content, which are the dynamic visualizations of the overall ROI of the project.

The philosophy behind offering free digital signage software is strengthened by the fact that software is unlike other tangible product–once a software program is developed, the cost of distributing it to clients is minimal. On the contrary, each signage player sold has tangible components and costs–casings, hard drives, shipping, etc. We calculate the total manufacturing cost of our devices and decide on a reasonable profit margin that is fair and equitable.

An open and honest business model yields itself to higher client satisfaction and retention and allows us to prosper and grow at the same pace as our clients do.

Is Mvix Digital Signage Software really “free”?

Yes, XhibitSignage is indeed free for all Mvix customers to use. There are no licensing or monthly fees associated with the use of our software with our Xhibit line of signage players.

We sell a range of digital signage players, targeted toward a variety of client needs, solutions, and budgets. These players are bundled with access to our free digital signage software.

At the same time, we also offer our signage software on a licensing basis for clients who intend to use their own signage hardware such as chrome devices and LG SoC screens.

free digital signage software

How about Support and Software Updates? Are they free too?

Happy customers are the foundation of a successful business, but it takes time and effort to build a relationship and keep them satisfied. We would be doing an injustice to our clients if we did not offer free ongoing support and software updates.

Similar to our approach of offering signage solutions across various levels of project requirements, our support and service levels are also differentiated across client needs. All of our clients have free access to industry standard technical support and customer service, with an option to upgrade, if needed.

Software updates are provided free of charge, multiple times a year.

What’s the catch?

There is no catch!

Mvix provides a turnkey digital signage platform for SMBs to access enterprise-grade networks. As an integral part of the overall solution, the free digital signage software is bundled with the signage player. Ensuring a fair pricing schedule and by keeping the OPEX low, we motivate our clients to budget for content and ongoing management. Such a paradigm helps improve adoption, promotes R&D, and, in-turn, helps us offer professional services.

We are proud to offer this award-winning, best-in-class digital signage software for free, along with free technical support and software updates. Our clients benefit from all of this with no hidden charges, no under-the-belt add-ons, and no uncharitable schemes.

At Mvix, we believe that customers’ delight should be easy to achieve if you are fair, open and honest!

We create memorable digital experiences. Want a demo?

866.310.4923 or Contact UsContact Us
Jump to top
How about a Demo?
Try the web-based software used by 46,500+ digital signage clients.
Your Information will never be shared with any third party.
No Subscriptions | No Contracts | No Monthly Fees
Featured Case Study
We hate SPAM and promise to keep your email address safe.
A New York labor-management organization upgraded their campuses with digital signage and recorded:
Download the case study to get the specifics of their digital signage network
  1. increased attendance for their training and education programs
  2. improved awareness of their employee benefit plans
Who is Mvix?
How to Market your Medical Practice
By marrying User-generated Content and Digital Signage
Download the free white paper to get access to:
  1. Tips on how to improve the online and in-office patient experience
  2. Top outpatient engagement topics for 2018
  3. Four marketing strategies you can implement right away
#1 Digital Signage Software
Digital Signage for Architects & Designers
Enhance spaces with digital technlogy
Download the whitepaper to:
  1. See how digital signage is being used to
    inspire, motivate and influence behavior

  2. Get tips on how to integrate digital signage into
    your designs for corporate, retail and more

  3. Access a free Project Requirements Worksheet
    to help you get started with digital signage

Courtroom Digital Signage
A Complete Guide to
Download the guide to:
  1. See the anatomy of a digital docket display system

  2. Learn how to measure the ROI of your court signs

  3. Get free content ideas for your court signage network

Read how Virginia's premier amusement park used digital signage to offer guests elevated experiences. Their recorded results include:
  1. repeat business
  2. positive guest reviews
  3. an enhanced brand image
A social services agency installed networked digital signage screens which resulted in:
  • residents being better informed
    about available services
  • increased enrollment in
    assistance services
Download our free Case Study to understand the inner workings of a school signage system.
Don't Take an Educated Guess When it Comes to your School Digital Signage
Case Study
Download the case study to see how the YMCA of the Rockies used digital signage to increase inquiries about events & activities and improve enrollment in offered programs
Digital Signage Strategy
Download our free Case Study to get details of how Virginia's third-most populous county implemented digital signage in 11 locations for their Parks,
Rec and Community Centers.
We hate SPAM and promise to keep your email address safe.
Case Study
Hold On!
Before you go, let us know what you were looking for that you didn't find...
(866) 310-4923
We hate SPAM and promise to keep your email address safe.
Ready for a Demo?
Before you go, let us know what you were looking for that you didn't find and we'll schedule a demo of our software.
(866) 310-4923
We hate SPAM and promise to keep your email address safe.
Looking for Pricing?
Before you go, let us know what you were looking for that you didn't find. We'll send you the info and pricing, right to your inbox
We hate SPAM and promise to keep your email address safe.
Case Study

  • flight information displays (FIDS)
  • 12 meetings room signs
  • digital lobby signs
  • employee communication displays

Download this free case study to see how Crowne Plaza Dulles implemented a digital signage network with:
Yours Free!

  • increase participation in club activities
  • engage parents and club members
  • get more parents to chaperone events

Download this free case study to see how The Boys & Girls Club of Greater Holyoke in Boston implemented digital signage to:
Yours Free!

  • enforce consistent branding in the campus
  • augment email for mass announcements
  • better manage student messaging

Download this free case study to see how Western Michigan University installed digital signage in 13 campus buildings to:
Mvix Video Wall at Grounds For Sculpture
Yours Free!

  • speed up ticket purchasing
  • increase interest in upcoming events
  • enhance the park's artistic elegance

Download this free case study to see how a 42-acre sculpture park in New Jersey used a 4-screen 4K video wall to:
Yours Free!

  • modernize the church
  • increase interest in upcoming events
  • reduce printing costs

Download this free case study to see how First Baptist Church in South Carolina used 11 digital signage screens to:
Yours Free!

  • interest in employee engagement initiates
  • communication across departments
  • attitudes on performance action plans

Download this free case study to see how a Virginia Rehab Hospital used a network of 6 digital signage screens to improve:
Yours Free!

  • reduce wait times in the lobby
  • modernize the nursing home
  • improve wayfinding for visitors

Download this free case study to see how a Massachusetts nursing home used interactive digital signage to:
Join us for a free digital signage demo every Tuesday and Thursday at 1 pm EST
Yours Free!

  • cancel wait times in the lobby
  • modernize the nursing home
  • improve wayfinding for visitors

Download this free case study to see how a Massachusetts nursing home used interactive digital signage to:
Yours Free!

  • increase awareness of monthly promotions
  • showcase new truck inventory
  • improve internal communication

Download this free case study to see how a truck dealership in Michigan used digital signage to: