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Results for tag: digital signage design

Tailoring Digital Signage Layouts for Different Audiences

When designing a digital signage layout for your screen, it is important to remember your target audience. Everything from the content, layout, and design elements should be useful and relatable for your audience. Let’s take a look at how to tailor digital signage layouts for different types of audiences.

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11/1/2019

[Video] Digital Signage Design Tips for Creating a Captivating Display

When creating content for your digital signage display, the first step is to define your target audience. If you’re a store owner ask yourself questions such as, “What types of content will be relevant to my customers? and “What age range are my customers, are there specific design elements that will appeal to them more than others?” Through keeping these questions in mind, you can begin to build a strategy on how to create an impactful and memorable digital signage display for your customers, employees, ect. Check out these digital signage design tips for creating a captivating display!

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8/21/2019

[Guide] A Reseller’s Roadmap to Addressing Digital Signage Concerns

It’s no question that digital signage has tremendous value. Its dynamic flexibility not only appeals to end-users, but to resellers as well. The increasing market for digital signage provides a ripe opportunity for resellers. While the benefits to your end-users are plentiful, clients may still be hesitant about the implementation. Let’s discuss some common digital signage concerns:

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8/7/2019

[Guide] The Ultimate Digital Signage Content & Design Guide

Merely having digital signage displays available to your audiences is not enough. People crave information that is highly relevant and easily digestible so that they can spend more time doing what they want, rather than trying to decipher the meaning of a message on a sign. That’s why it is essential to build out a content and design guide for your digital displays.

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1/31/18

Digital Signage Font Guide | Chapter 2: Font Colors

When designing content for display on a digital sign, typography is often overlooked. As inconsequential as it may seem, your choice of font says a lot about how you want your audience to perceive your brand, and it can make a huge difference on how legible your content is from certain distances.  

Our three-part Digital Signage Font Guide will look at best practices for selecting the font type, the font color and font pairings for your digital signage content.

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9/28/2017

7 Common Design Mistakes in Digital Signage

So, you’ve convinced your organization to invest in digital signage, and now it’s up to you to start unlocking the benefits. What’s next?

The next step is developing content for your displays. You’ve likely uploaded some content to your displays already, but just one or two templates won’t do the trick—you need an assortment of cultivated templates and content displays that showcase every aspect of your brand messaging.

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9/15/2017

3 Steps to take when Developing Content for Digital Signage

Your organization has a problem.

You’ve recently invested in digital signage, seeking the highly-engaging and flexible solutions it provides. You’ve created a few content templates, deployed a few screens, and have begun to see its benefits in action. However, after a few months of success, your growth stops. Your content has grown stale. Viewers are used to your messaging and aren’t as engaged as they used to be.

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9/6/2017

Digital Signage Font Guide | Chapter 1: Font Forms

When designing content for display on a digital sign, typography is often overlooked. As inconsequential as it may seem, your choice of font says a lot about how you want your audience to perceive your brand, and it can make a huge difference on how legible your content is from certain distances.  

Our three-part Digital Signage Font Guide will look at best practices for selecting the font type, the font color and font pairings for your digital signage content.

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8/28/2017

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