The Mvix Blog

Results for tag: digital signage engagement

How to Market and Promote your Medical Practice

Medical practices rarely have the resources to market themselves aggressively. Outside of basic promotions, most medical practice marketing involves direct communication about upcoming appointments, courtesy calls, and a few ads taken out in local news sources. When patients arrive in the waiting room, they’re greeted by a selection of bland magazines and television that do nothing to create a memorable or positive patient experience.

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8/28/2017

Motion and 5 other Must-haves in every Signage Design

Signage, whether it be analog or digital, is at its foundation a form of advertising. The intention of most signs is to attract people to come closer, capture those same people with the content on display, and send customers, consumers, or the general public on their way with a call to action. An idea or product is advertised, and viewers are meant to act accordingly based on prompts and cues included within the signage.

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7/31/2017

Moving the Multi-sensory Brand Experience Beyond Retail

Engaging multiple senses has proven to be very profitable for most brands. They get to create an emotional connection with their customers and increase their bottom line. Consider this example: a credit card company reported a 70% increase in new accounts after introducing a credit card for millennials that was designed to inspire an emotional connection.

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6/20/2017

Millennials are Coming, Engage them with Digital Signage

With 40 million millennials in the United States workforce today and almost 80 million in this age group altogether, employers need to hone their ability to connect with this segment effectively. Managers especially should care about motivating these workers and leveraging their impressive skillset. After all, this is a well-educated and highly tech-savvy group.

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5/22/2017

8 Best Practices when Designing your Digital Lobby Directory

A digital lobby directory may very well be your visitors’ first point of contact when they enter your building. For this reason alone, it’s most important to have a well-designed directory that is not only visually appealing but also completely functional. Your digital lobby directory should be easy to read and interpret to land a good first impression with visitors.

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5/18/2017

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A New York labor-management organization upgraded their campuses with digital signage and recorded:
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Case Study

  • flight information displays (FIDS)
  • 12 meetings room signs
  • digital lobby signs
  • employee communication displays

Download this free case study to see how Crowne Plaza Dulles implemented a digital signage network with:
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  • increase participation in club activities
  • engage parents and club members
  • get more parents to chaperone events

Download this free case study to see how The Boys & Girls Club of Greater Holyoke in Boston implemented digital signage to:
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  • enforce consistent branding in the campus
  • augment email for mass announcements
  • better manage student messaging

Download this free case study to see how Western Michigan University installed digital signage in 13 campus buildings to:
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Mvix Video Wall at Grounds For Sculpture
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  • speed up ticket purchasing
  • increase interest in upcoming events
  • enhance the park's artistic elegance

Download this free case study to see how a 42-acre sculpture park in New Jersey used a 4-screen 4K video wall to:
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  • modernize the church
  • increase interest in upcoming events
  • reduce printing costs

Download this free case study to see how First Baptist Church in South Carolina used 11 digital signage screens to:
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  • interest in employee engagement initiates
  • communication across departments
  • attitudes on performance action plans

Download this free case study to see how a Virginia Rehab Hospital used a network of 6 digital signage screens to improve: